Ads Management

Ad accounts run like a P&L, not a slot machine.

Ongoing, hands-on management of your Google and Meta Ads. Every rupee or dollar is tracked to a lead, an opportunity or a sale — and every week you know what moved and why.

Book a 15-min call What’s included
Fit check

Is this right for you?

● Good fit if

  • You already spend on ads and want them to pay back
  • You sell B2B SaaS, services or high-intent local offers
  • You can share CRM or sales data so we optimise for revenue

● Not a fit if

  • You want “brand awareness” with no way to measure it
  • You need results in 7 days with no tracking in place
  • You want someone to just press buttons
Deliverables

What you get

01
Account architectureCampaigns rebuilt around intent, funnel stage and margin — not around whatever was there.
02
Conversion trackingGA4, GTM, offline conversions and CRM signals wired so the algorithms learn from real outcomes.
03
Creative & copy testingA steady test pipeline of hooks, angles and landing-page variants, with clear win/kill rules.
04
Weekly optimisationSearch terms, audiences, bids and budgets reviewed every week — documented in a change log.
05
Reporting that mattersA live dashboard tracking CPL, CAC, pipeline and ROAS, plus a written monthly review.
06
Direct accessYou talk to the person doing the work. Slack/WhatsApp for quick questions.
Timeline

How it runs

  1. Week 1
    Audit & tracking

    Full account and funnel audit; tracking fixed before a single bid changes.

  2. Week 2–3
    Rebuild & launch

    New structure, fresh creative and landing-page fixes go live in controlled phases.

  3. Week 4–8
    Learn & cut

    Find what converts. Cut what doesn’t. Move budget toward winners.

  4. Month 3+
    Scale

    Expand winning campaigns, add channels and audiences without breaking efficiency.

FAQ

Questions

How much ad spend do I need?

Enough for the platforms to learn — usually enough budget to generate 30+ conversions a month per campaign. On the call I’ll tell you honestly if your budget is too small.

Do you work with agencies?

Yes — white-label or as an embedded specialist for agency teams.

What do you need from me?

Admin access to ad accounts, analytics and (ideally) your CRM, plus 30 minutes a week for the first month.

Other ways I can help

Explore services

Ads Management

Done-for-you Google & Meta Ads. I run the account end to end — structure, creative testing, bidding and weekly optimisation — and report on pipeline, not clicks.

Google AdsMeta AdsWeekly reporting
See how it works

Google Ads Consultation

A deep audit and fix-plan for your Google Ads — search, PMax and Demand Gen — so you stop paying for the wrong clicks.

SearchPMaxAudit
See how it works

Meta Ads Consultation

Strategy for Facebook & Instagram Ads — account structure, creative system and signal quality — built for leads that actually close.

FacebookInstagramCreative
See how it works

Media Planning

Before you spend: channel mix, budget split, forecasts and a measurement plan — so launch day isn’t a guess.

ForecastingBudget splitLaunch plan
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1-on-1 Consultation

An hour on your problem. Bring your account, funnel or career question — leave with clear next steps.

60 minutesScreen-shareNotes
See how it works
Next step

Let’s find the money your ad account is leaking.

A 15-minute call. Bring your account (or your plan) — I’ll tell you what I’d fix first, honestly.

Book a 15-min call Free · No pitch deck · You leave with 3 fixes